Nomio

A 60 ml shot made with broccoli sprouts, to drink a few hours before an intense workout. It intrigues as much as it divides opinion.

Nomio at a glance

Nomio is a Swedish brand launched in January 2025 that sells a 60 ml shot made from broccoli sprout extract, rich in isothiocyanates such as sulforaphane. It is based on research conducted at the Swedish School of Sport and Health Sciences (GIH).

Brand profile
OriginSweden
LaunchJanuary 2025
Product60 ml shot made from broccoli sprout extract
MoleculeSulforaphane (isothiocyanate)
ResearchSwedish School of Sport and Health Sciences (GIH)

Where did the idea come from?

At GIH, researchers gave one group of athletes a drink containing the equivalent of 150 g of broccoli sprouts before intense interval sessions, and another group a placebo. According to the researchers, the broccoli group had lower lactate levels. Dr. Filip Larsen, one of the authors, is now Nomio’s chief scientific officer.

“Because it works, not because it tastes good.” Emil Sjölander, co-founder, quoted by The Wall Street Journal via Sporked (translated)

What does the science say?

The proposed mechanism: sulforaphane activates the Nrf2 pathway, which regulates the body’s antioxidant defenses. Available studies show effects on markers such as lactate. However, independent observers point out that some of this research is funded by the brand and that the effect on actual performance remains to be confirmed by further studies. Nomio is neither a stimulant nor beet juice: it’s a product in its own category, best tried during training.

How should you use it?

The shot is taken a few hours before an intense session. Its taste is distinctive: one of the founders, Emil Sjölander, describes it as a blend of wood and Dijon mustard.

Nomio at Nutri-Bay

For a different approach before exercise, compare it with the nitrates from Stamox or the bicarbonate from Flycarb.

Sources: Roadman Cycling, interview with Filip Larsen, Pro XC Skiing.

Frequently asked questions about Nomio

A 60 ml shot made with broccoli sprout extract, developed in Sweden and launched in January 2025, to be taken before an intense workout.

According to the published information, approximately 80% broccoli sprout extract, 15% lemon, and 5% sugar. The molecule of interest is sulforaphane, an isothiocyanate.

Studies conducted in Sweden show a decrease in lactate during exercise. The effect on actual performance remains debated, and some of the research is funded by the brand. The safest approach is to test it over several sessions.

A few hours before an intense workout or race, according to the brand’s recommendations.

No, Nomio is not a stimulant. Its advertised ingredients are broccoli extract, lemon, and sugar.

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