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Clif - 30 years of goals and experience
PEOPLE - PLANET - COMMUNITY - BRANDS - BUSINESS These 5 words are the brand's values as it celebrates its 30th anniversary this year. These values are part of the company's model and shape its leaders' decision-making while they pursue their objectives. The secret to success lies in this alignment between values and objectives. Each year, reassessing every pillar is essential, along with defining new objectives whose key words are "progress" and... -
Baouw: the new Banana–Kiwi–Vanilla energy compote! The story behind the creation of a compote
Banana-Kiwi-Vanilla… a new organic energy purée, with the name of the summer’s hit song but, above all, the taste of the recipe of the year. A little powerhouse of natural goodness, flavor, and nutritional benefits, this new purée joins the range that has won over so many trail runners, runners, cyclists, and other sports enthusiasts looking for healthy products without preservatives or additives. The...
